Italian design champions: Palomba and Serafini's vision in architecture and wallpaper.
The chance meeting between Roberto Palomba and Ludovica Serafini at the University of Architecture in Rome led them to establish a studio in Milan in 1994. Collaborating with prestigious brands such as Kartell, Poltrona Frau, and Talenti, they have brought their unique vision to the world of design, based on quality, elegance, and research.
The design method of Palomba Serafini Associati is highly personal and intimate. Projects are conceived with care and passion, as true creations, the result of a thorough investigation that translates into works recognized at a social level.
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Tangible examples of this approach can be found in the Cliff Collection for Talenti and the Waves Collection for Fiam. Palomba and Serafini's distinctive signature shines through in their ability to blend a contemporary perspective of society's needs with deep cultural roots in design, thus enriching the present with the rich historical heritage of the industry.
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In three decades of activity, the two designers have consistently followed Richard Rogers' slogan: from the spoon to the city. This evocative phrase emphasizes the design philosophy that emphasizes attention to the most intimate details, such as the spoon, and the transposition of this same care in creating larger urban spaces, such as a city.
Their design methodology remains consistent, whether it is about conceiving a majestic architecture or a simple chair. Recent examples include the creation of HiRay for Kartell in '21 and Agos table for Fiam in '22.
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The demonstration of their genius is a holiday home in a 17th-century olive mill in the province of Lecce. They enhanced the architectural features, experimenting with lighting systems and local iron fixtures. The residence houses some of their masterpieces, a place rich in poetry.
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Despite their journey from spaces to objects, the creation of wallpaper has remained a priority. An example is the Cage by Wall & Decò '21, a story of fauna and flora in harmonious dance.
Frame Sofa - Talenti
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Roberto Palomba and Ludovica Serafini embody the essence of Made in Italy design: professionals who analyze, study, and respond to the needs of an evolving society, paying attention to architecture, context, and individual objects. In an era where environmental impact and well-being dominate trends, they emerge as masters of their art, with a vision that harmoniously blends past and future.
